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About: Meryl D'Sa-Wilson

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Bio: Meryl D’Sa-Wilson is a writer and content strategist with over 10 years experience. She writes about business trends, travel, marketing, behavioral health, recruitment, remote working, technology, and communications. She is currently the Digital Marketing Manager at Global Call Forwarding, a global provider of local and toll-free numbers. You can reach her on LinkedIn.

Posts by Meryl D'Sa-Wilson:

Content Localization Guide: What is it and How to Build a Localized Content Strategy?

If you hang around marketing circles, you’ll hear the term ‘content localization’ quite often. But what is this relatively new marketing tactic and is it something your business needs to …Read More »

How to Display International Contact Phone Numbers on Your Website? (with Examples)

It seems pretty straightforward, right? Display your phone number on your website, so customers know how to call your business for support or sales. But, what if you have multiple …Read More »

Which International Phone Number Type is Right for My Business?

More than 76% of consumers prefer phone calls for support interactions. This means your business needs a way to offer reliable and convenient voice communication to customers worldwide. In other …Read More »

Top 8 Tips to Creating a Multilingual IVR

As a global business pushing into new markets, languages, and geographies, you should do everything possible to “localize” yourself. In other words, you want to make your global business appear …Read More »

How to Prevent Phone Numbers from Being Marked as Spam?

Are your teams placing a high volume of calls to customers and prospects? Have your response rates dropped? There’s a chance that your business phone number has been flagged. If …Read More »

What’s the Difference Between Cold vs Warm Transfer?

Call transfer is a cloud telephony feature that lets you place a call on hold and immediately transfer it to another department, agent, or call center. In other words, you …Read More »

What is Hosted IVR?

Need an automated voice response to answer incoming calls and help callers reach the right agent? A hosted IVR can help your business manage incoming calls more effectively so that …Read More »

What is Cloud Communications?

Looking for ways to upgrade and expand your business communication system while improving caller experience? Cloud communication services bring greater flexibility, scalability, and functionality to existing systems. This makes them …Read More »

What is a Phone Menu? (Benefits & How to Set Up)

Want to create a responsive and easy-to-navigate phone system? Start with your phone menu to improve caller experience. After all, that’s the first impression your business makes on a customer, …Read More »

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