With international call forwarding, your business can extend sales, marketing, and customer support services to new target areas around the world. Step closer to global expansion by getting the right tools and improving brand visibility around the world.
International Call Forwarding for Global Expansion
Taking your business to the global stage can often mean more work and more expenses. However, an international call forwarding service provider can help your business create a local presence in multiple international markets at the same time.
You can use this service to test and survey markets before you enter them, scale your business as and when necessary, and offer sales and customer support in different time zones. And you can do all this without wasting capital by using a toll free or local number associated with those areas.
Read on for 6 cost-effective ways to use international call forwarding to achieve global expansion.
1. Test New Markets
Part of entering new markets involves testing the market and conducting research. You can use international call forwarding to test new markets. Establish yourself as a local business, even without having physical infrastructure. Your team can have a local number which potential customers are more likely to respond to. This helps you understand the expectations, preferences, and needs of potential customers before investing further.
2. Scale Your Business in Existing Markets
As you continue to do business and plan to grow and expand, changes and adjustments need to be made. And you will need a phone system that lets you easily scale up or down as your plans require.
With international call forwarding, you can easily scale your business in markets that you have been successful in. Assign direct inward dialing or DID numbers for every sales agent and customer service rep. You can track their calls, no matter where they are located.
3. Consider BPO & OffShore Team Management
Another benefit of an international call forwarding service is the ability to work efficiently with distributed teams. Not all international operations need you to open field offices and warehouses in target areas. Some businesses only need to have remote teams offering sales and customer support services to customers in these areas and time zones.
Most businesses with an international customer base choose to work with call center outsourcers to reduce costs significantly. Others hire remote workers or manage remote teams within these regions. Either way, with call forwarding, you can easily manage incoming and outgoing calls to provide uninterrupted service to your customers, no matter the location.
4. Provide Local Customer Support
To make the best out of your international business, you will be expected to be reachable and close by. Having virtual local offices can greatly help with building a local presence. Additionally, providing local customer support with a toll free number or local phone number will also increase customer engagement. A toll free number or local number that matches your lead’s location means that they can call your business for free or local calling rates, respectively.
This will encourage them to call you for product or service inquiries, to learn more about your services, and receive assistance. And that gives your business the opportunity to convert them into new and returning customers.
5. Advertise Locally & Improve Brand Awareness
As with any company, the best way to gain new customers and retain your existing ones is to execute strong marketing campaigns. With international business, this is more important as you need to increase brand awareness and visibility in these new regions and markets.
By getting a local number and establishing a local presence, you can enter your business in the local marketing scene. Manage local advertising campaigns by promoting your product with your local number:
- On billboards, local magazines, and newspapers
- By entering your company in local exhibitions and marketplaces
- Displaying your local contact on your website, emails, and social media
- Using location targeting
These efforts will help your company become more visible in new markets and eventually the talk of the town!
6. Convert Web Visitors (Even Ones from Other Countries!) Into Sales
Finally, work on improving website traffic and conversions. Are you seeing website visitors from other countries in your Google Analytics or Google Search Console? If you are executing your international marketing strategies effectively, you will start to see web visitors from around the world. This is because your marketing efforts are directly boosting your international brand visibility.
As you start to see a pattern, you can plan to capitalize on this. Convert more international customers by putting local phone numbers for those regions in your contact sections and on localized pages. Even if your business is international, a virtual phone number that matches a potential customer’s location will diminish their calling charges. This will encourage these web visitors to call your business for inquiries and sales.
Expand Internationally With Global Call Forwarding
Ready to take your business to the global stage? We are the most trusted provider of call forwarding services to help businesses with global expansion. Learn more by speaking or chatting online with our experts today.